Laura (Hullfish) Caiola
Bachelor of Arts in Graphic Design (minor in management)| Moravian College | 2010 | Magna Cum Laude | GPA: 3.72
NACCME, LLC | Graphic Designer | October 2014 –Present
Reports directly to the art director. Responsible for designing and developing dynamic concepts to promote attendance at NACCME’s live events. Oversees the production of promotional materials. For live events, creates the signage and publications that correspond with the event, such as: invitations, e-mails, and power-point syllabus books. In addition to the live events, helps design social media solutions, web banners, web-based publications and collateral for sales department. Lays out the medical journals Annals of Long-Term Care® (ALTC®) and Journal of Clinical Pathways® (JCP). Work directly with the editor of ALTC/JCP, printer, and sales team.
Lenox Corporation | Collateral Graphic Designer | April 2014-August 2014
Creates collateral (ads and catalogs) for Lenox brands that include: Kate Spade, Marchesa, Scalamandre, L by Lenox, Sharon Sacks, Brian Gluckstein, Gorham, Disney Classics and Dansk brands. Works one-on-one with the creative director and creative manager. Collaborates directly with sales and marketing teams to develop accurate and understandable catalogs domestically and internationally. Carefully reviews color proofs.
Alphagraphics | Graphic Designer | January 2011—April 2014
Designs print and interactive pieces for various local and national businesses. Prepares pre-press files sets up large format print files, and creates and manages static templates for major clients to order online. Also assists with digital archiving, mailing services, production of printed materials, and customer service.
The Creative Group | Freelance Graphic Designer | June 2010—January 2011
Provides temporary graphic design assistance to various companies and projects.
Innovative Designs and Publishing | Intern | January—March 2009
Designed and laid out advertisements for local publications (i.e. Lehigh Valley Style, Blue Mountain Town & Country, The Home News, The Township Times, etc)
Studio South | Co-director | 2009-2010
In charge of running and managing a student-run design organization, designing print media, and hiring new designers.
TerraCycle Inc. | Intern | Summer 2009
Assisting the graphics team with design processes that involved logos, marketing, productdevelopment, photography, product catalogue layouts, and internal company style guides.
Awards and Achievements
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